Call Centre Training


Call centre training is a highly interactive, consultative process which is conducted over a weeklong period. The training involves simulated call scenarios in which call agents must make decisions based on the responses of virtual customers. The training sessions are accompanied by feedback that agents can print out and refer to when making real life calls.

ICMI's call centre training is highly interactive


The ICMI's call centre training is designed to give call centre agents all the necessary tools to be successful in their new role. The course focuses on customer experience and customer journey mapping, a method used to measure the value of a customer. The course covers customer motivation and feelings, and identifies where gaps in the process exist.


The ICMI's call centre training is interactive and involves the use of case studies to reinforce the concepts covered. Moreover, the course is sponsored by Voiance, which provides a book and presentation on the subject. These materials are available at no cost to all students.

It is consultative-based


Consultative-based call centre training combines live instructor-led training with online learning technology to provide call center agents with the skills needed to succeed in their role. The courses are customized to the needs of a particular company and feature both real-world and highly interactive elements. The courses are tailored to the requirements of a company and can be conducted by experts privately or on-site. They can also be conducted in hybrid form, which combines live instructor-led training with an online learning platform.


Consultative-based call centre training focuses on developing employees' expertise in helping customers make better decisions. It teaches them to engage with customers and build relationships with them. It teaches them how to approach difficult situations, as well as how to deal with problems. Sometimes, problems arise from both the customers' and service providers' failures, so it is important for employees to understand their responsibilities and be able to resolve any issues quickly. Consultative-based call centre training also covers conflict resolution skills and service recovery.


Using a consultative approach in selling means that you put the customer's needs ahead of your own. You will need to ask questions to understand the customer's needs and make recommendations based on these questions. This will increase the likelihood of conversion and will make customers feel valued, which can lead to brand loyalty and further sales.


Consultative-based call centre training emphasizes relationship-building and trust. Focusing on the customer's pain points and requirements allows salespeople to tailor their pitches and solutions to address them. This approach builds a stronger relationship with the client and is essential for closing sales.

It includes role-playing


Role-playing in call centre training can help agents understand and resolve tricky customer interactions. The exercises provide agents with an opportunity to experience the emotions of a difficult customer. They can also practice customer service techniques like acknowledgement statements. This helps agents learn how to handle difficult situations and lower handling times.


When conducting the role-playing exercises, the call center training manager should create a positive environment. This will help the employees feel more confident and comfortable. The employees will then be more likely to implement what they have learned. The scenario should also include common objections and scenarios. The goal is to present creative solutions to these problems and create actionable plans to help resolve the situations.


Role-playing exercises can also help participants develop their creative problem-solving skills. Ideally, the role-play scenarios should be as real as possible and place the participants in actual locations. This way, they can learn how to handle the situations that they face on a daily basis.


Role-play training exercises can also help agents develop their brand voice and de-escalate conflict. These exercises are an effective way to train agents and onboard new reps. In addition, they can improve their communication skills and reduce stress levels. As such, it is important to include role-playing in call centre training.

It includes real-time feedback


A common way to improve agent performance is to include real-time feedback. The purpose of this type of training is to develop employees' soft skills and provide a positive customer experience. The process also involves top management, who oversee the business operations. In the past, the conventional method of training for call center agents was to take part in lectures, workshops, and group activities. Today, call centre training often involves live calls, which give new agents the opportunity to practice taking customer care calls.


To get the most from this type of training, call centre managers must set expectations early on. They should not assume that employees understand the company culture and its expectations. It is also important to have a clear employee handbook. This handbook should spell out what to expect from employees and should be reviewed during the onboarding process.


Providing ongoing training for call center agents is also beneficial for both the business and the employees. It keeps them abreast of industry trends and technological advancements. It also improves their existing skills and makes them more efficient. The training can focus on workplace communication, technical skills, organizational skills, and any other skills that employees need to develop. Without regular training, employees will not be able to deliver top-notch customer service. Ultimately, training will increase productivity, retention, and growth for everyone involved.


Effective training is essential for any call center to be successful. Agents should receive frequent, individualized feedback to improve their skills and performance. Even 15 minutes of additional training each week can make a big difference to an agent's career. Additionally, managers should review performance reviews and quality monitoring to determine the areas where agents need further training. By doing this, they will be able to provide training tailored to each agent's strengths and weaknesses. Having mentors on hand can also help agents achieve success.